Creating A Sequence

After you’ve created a campaign, the next step is to create a sequence for that campaign. To create a new sequence, follow these steps:

1. Log into CASTANET and open the “Sequences” page. 

2. At the top of the screen, click the “+ New sequence” button. 

3. Choose how you would like to engage with your selected audience: View profile, Follow, Invite to connect, Message, or Endorsement. Learn more about these in the Sequence Actions article.

   1. Viewing the profile, following the prospect, and endorsing the prospect are all one-part steps for connection.

   2. If you choose the Invitation to connect or Message options, you will need to customize the message to be sent. 

4. Continue adding steps until your sequence is complete and then click the “I’m done” button.

After your campaign and sequences are set up, your campaign should begin shortly. When prospects reply to your outreach in LinkedIn, you will be able to find and reply to these messages easily from CASTANET. You can access and reply to these messages from both the Campaign itself or from the Inbox page.