Targeting Options

Targeting Option: LinkedIn Search Results
To set up a CASTANET campaign based on LinkedIn search results, follow these steps: From your LinkedIn account, use the upper left hand corner search box...
Fri, 9 Jul, 2021 at 10:14 AM
Targeting Option: Sales Navigator Search Results
While not required, Sales Navigator is a great tool to use in conjunction with CASTANET. It provides detailed search filters and allows for more activity wi...
Fri, 9 Jul, 2021 at 10:16 AM
Targeting Option: Group Members
If you would like to target members of a specific group on LinkedIn, CASTANET makes this easy.  To create a campaign based on LinkedIn group members, fo...
Fri, 9 Jul, 2021 at 10:23 AM
Targeting Option: People Who Engaged with a LinkedIn Post
You’ve probably heard that the best people to target are the ones who already interact with content either through likes, comments, or shares. With CASTANET...
Fri, 9 Jul, 2021 at 10:24 AM
Targeting Option: My Network
If the campaign you are creating is best for the people that you are already connected with, use the “My network” target option.  To create a campaign t...
Fri, 9 Jul, 2021 at 10:25 AM
Targeting Option: Import
The “Import” target option is most appropriate if you would like to build a campaign that targets very specific people. This may take a bit of extra work, a...
Fri, 9 Jul, 2021 at 10:26 AM